About
Nonaste, a brand like no other
At Nonaste, we’re all about the sweat—but not the stink. Our story began in a hot yoga class, where our founders, Andy and Juergen, experienced a moment they’ll never forget: the overpowering odor of a fellow yogi’s gear. That class sparked a realization—traditional detergents just weren’t cutting it for active lifestyles. Determined to find a solution, they discovered the power of enzymes to break down the bacteria causing those stubborn smells.
From post-workout gear to pet messes and everyday grime, Nonaste was born to tackle the toughest odors head-on. We believe you deserve a product that works as hard as you do—without compromising on eco-friendliness. With biodegradable ingredients and high-performance formulas, Nonaste helps you say goodbye to stink and hello to fresh.
Our Values
- Eco-Friendly: Eco-Friendly: We care deeply about the planet, which is why all our products are biodegradable, chemical-free, and formulated with sustainable ingredients.
- Effective: Our products don’t just mask odors—they eliminate them, giving you a true clean that lasts.
- Quality: We never cut corners. Every product is meticulously crafted to ensure it meets our high standards of effectiveness and safety.
Why Nonaste?
Because you deserve more from your cleaning products. More effectiveness, more safety, more care for the environment. With Nonaste, it’s not just about getting things clean—it’s about doing it right.
Sustainability
At Nonaste, sustainability isn’t just a box we check—it’s the core of who we are. Every choice we make, from the ingredients in our products to the way we package them, is driven by our love for the planet. We believe that a cleaner world starts with smarter, greener choices, and we’re here to lead the charge in eco-friendly cleaning.
Earth-Friendly Formulas
We’ve crafted our products with biodegradable, plant-based ingredients that kick odors to the curb while being kind to the environment. No harsh chemicals here—just safe, effective cleaning that keeps your home and waterways free from nasties. When you choose Nonaste, you’re choosing a clean that’s as good for you as it is for the planet.
Sustainable Packaging
We know it’s not just what’s inside that matters. That’s why our packaging is made from recyclable materials, and we’re always pushing to reduce our environmental footprint even more. We keep things local by formulating our products and packaging in the same city, cutting down on unnecessary transportation and keeping our carbon footprint in check. Plus, our concentrated formulas mean less plastic and less waste—because doing good shouldn’t mean doing more.
Continuous Improvement
For us, sustainability is a journey, not a finish line. We’re always looking for new ways to step up our game, whether it’s finding even more sustainable ingredients, cutting down on water use, or coming up with innovative packaging solutions. We’re in it for the long haul, committed to making a positive impact every step of the way.
Join Us on the Journey
We believe that little changes add up to big results. When you choose Nonaste, you’re not just getting top-notch cleaning products—you’re backing a brand that’s all about protecting our planet. Together, we can make sustainability part of everyday life.
We’re proud to be a brand that’s trusted by athletes, pet parents, and eco- conscious consumers across the country. And we’re just getting started.
Meet The Team
Andy Voggenthaler
Founder / Chief Executive Officer
Expert in brand/product development and strategic partnerships.
Juergen Stark
Co-Founder
Seasoned C-Suite Executive. Harvard MBA.
Chip Martoccia
VP of Operations
30+ years entrepreneurial experience. Proven track record Operations & Marketing.
Jennifer Cardenas
Chief Marketing Officer
Expert in brand/product development and strategic partnerships.
Geo Spillman
Director of IT
Technologist. Renaissance Humanist. Existential Humorist.
David Minnaar
Creative Director
25 years in brand identity and visual communication.
Tania Tuluie
Corporate Communications
Fosters community engagement with purposeful, impactful event strategies.