Effective Cleaning Power:
Our blend of nonionic surfactants (C9-11, C12-14, and C12-13 alcohols, ethoxylated) plus a beta-Alanine derivative work together to break down dirt, oils, and grime. These cleaning agents spread evenly across every fiber, lifting away sweat, grease, and the nastiest odors with ease.
Enzyme Boost:
We’ve added Subtilisin, a powerhouse enzyme that goes after the gross stuff - sweat, food, oils, and grime - breaking it down so it doesn’t stand a chance.
Works in Any Water:
Sodium Citrate softens hard water and grabs onto minerals that would normally get in the way of cleaning. In other words? Consistent high-performance results no matter what’s in your tap.
Fabric Care & Maintenance:
Our formula is tough on stains but gentle on fabrics. It protects delicate performance fibers so your activewear lasts longer, looks better, and smells fresher after every wash.
Eco-Friendly & Biodegradable:
Pure Clean is proud to be EWG Verified, so you can trust that every ingredient meets strict standards for health and safety. Everything in our bottles are biodegradable and eco-friendly. Water is the main carrier, and xanthan gum (a natural thickener) keeps the detergent smooth and easy to pour.
Fresh & Stable:
Phenoxyethanol and Ethylhexylglycerin (a.k.a. preservatives) keep the product fresh in the bottle and free from bacteria. Xanthan gum keeps the texture stable, so there’s no clumping or separation.
Safe & Gentle:
No fragrances. No nasties. Just pure cleaning power that’s gentle enough for sensitive skin and effective on all kinds of fabrics.
Versatile Performance:
Pure Clean works in both cold and hot water, so you can wash however you want. And since it’s unscented, it’s safe for everything from high-tech performance gear to your everyday basics.
———————————————
Nonaste Pure Clean combines powerful cleaning agents, enzymes, and eco-friendly ingredients to tackle sweat, stains, and odors while being gentle on your fabrics and the planet. Perfect for active people (and the ones who do their laundry).
For ingredients, please see this page.